- Views disability as a product of impairment’ (Bulsara, 2005)
- Focus is on physical difference, e.g. blindness, being wheelchair bound
- Disabled defined as a group whose bodies do not function normally and are not capable of enjoying a normal lifestyle
- Views disability as the outcome of social barriers
- Focus is on obstacles and discriminatory practices that those with disabilities face
- Recognises that some people face impairments, but highlights barriers that exist preventing these people from having an ordinary lifestyle.
- Sancho – 5 TV channels, 11% of people shown were disabled people.
- Ofcom – 12% disabled people on TV but many were same characters.
- Symbolic annihilation/ Marginalisation
- Barnes- Recurring stereotypes – pitiful, helpless, object of curiosity etc.
- Ross- disabled viewers critical of representations
- Becomes the defining feature of the character –similar to sexuality.
- Increase in disability on mainstream channels e.g. Last Leg, Undateables, Seven dwarfs etc.
- But not all of these are positive- still object of ridicule?
- Underrepresentation supported by Ross -for a disability news story to be newsworthy it must be sensational.
- Consequences/ implications = creates a distorted view.
- Paralympics has helped increase understanding and awareness.
- Mental disability on TV has improved- BBC3 mental health season, will physical disability follow this positive pattern?